Christine Sterk
Chief Business Officer
Pulsifi
Christine Sterk is a seasoned business leader with over 17 years of experience in startups, business leadership, and sales and marketing across Southeast Asia. As Chief Business Officer at Pulsifi, she drives growth through strategic partnerships and market expansion.
Christine has a proven track record in scaling businesses, having founded Asia’s first advertising distribution network, achieving 90% market penetration within five years. She has led global teams in marketing and sales, successfully expanding operations across China, India, Indonesia, and beyond. Christine is also a start-up mentor and strategic advisor, recognised for her expertise in turning business challenges into scalable solutions.