Kriangkrai Yooyeun

Executive Vice President & People Director

B.Grimm
Khun Kriangkrai Yooyeun is a distinguished HR executive currently serving as the Executive Vice President – People Partnership at B.Grimm. His leadership is defined by a deep expertise in HR Management, Leadership Transformation and Talent & Succession Management, aligning corporate strategy with the philosophy of “Doing Business with Compassion.”

With extensive experience in Overseas HR Management, he has successfully scaled human capital operations across diverse markets. Khun Kriangkrai is recognised for driving organisational excellence through high-impact initiatives, including the B.Grimm Academy, ensuring the workforce remains future-ready, agile, and culturally integrated.

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