Veerapat is a tech-driven strategic leader with over a decade of experience in driving digital transformation across Southeast Asia’s tech landscape. As Group Chief of Staff at Bitkub, she aligns the executive vision with actionable strategies to ensure seamless operations in a rapidly evolving industry. Veerapat has successfully scaled organisations, enhancing talent retention, employer branding, and operational efficiency. Her expertise includes leading HR functions across multiple regions, driving community engagement, and implementing innovative programmes to strengthen employee loyalty. Among her key focuses, Veerapat drives the organisation to leverage AI for boosting productivity and innovation while championing reskilling initiatives to prepare employees for the future of work.